Personal Branding
The Importance of Personal Branding Personal branding is about branding the person and or leader viruses corporate branding which is about branding the business or company. “Personal branding is the process of defining and promoting what you stand for as an individual. Your personal brand is a culmination of the experiences, skills and values that differentiate you.” What is a personal brand? | Sprout Social “Personal branding is the projected image of an individual's personality, skills, experience, and behavior that defines their unique identity.” The Ultimate Guide to Personal Branding Personal branding is about creating a marketing tool to influence consumers opinions of you by positioning yourself as a voice to be heard within your industry; including elevating your credibility and differentiating yourself from competition to expand your out reach and circle of influence for business advantage. It is offering your unique mix of skills, personality, leadershi...